You Are a Badass with Jen Sincero

In this week’s episode of the Author Revolution Podcast, I had the privilege of speaking with the incredible Jen Sincero, the author of "You Are a Badass" and several other transformative books. Jen shares her journey from being broke and living in a garage to becoming a successful author and coach. She delves into the mindset shifts and actions that propelled her to success, including hiring a coach and taking terrifying steps that pushed her out of her comfort zone. Jen's story is a testament to the power of perseverance and belief in oneself.

We dive deep into the concept of manifesting abundance, exploring how gratitude and faith play pivotal roles in attracting what you desire. Jen also talks about her personal experiences, shedding old desires, and the ongoing process of discovering what truly lights her up. This episode is packed with inspiration and practical advice for anyone looking to break free from their limitations and step into their own badassery.

Tune in to hear Jen’s insights and learn how you can start manifesting your dreams today!

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Chapters

• 7:33 Which Badass Book was Jen's favorite to write?
• 8:22 What pushed Jen to finally get over her BS?
• 12:46 Carissa's story of manifesting this talk with Jen.
• 15:53 Why does the scary, uncomfortable stuff quantum leap manifestations?
• 17:54 What is Jen's current badass process to get her energy behind her manifesations?
• 20:47 What's a Linda Ronstadt documentary got to do with it?
• 28:17 Jen's "What could I get away with?" mentality
• 29:48 Jen's favorite spiritual books
• 30:05 The Science of Getting Rich
• 30:14 The Power of Now
• 30:28 Abraham Hicks
• 30:33 Jen's current "spiritual gym" practice
• 31:16 The art of slowing down
• 35:43 How Jen manifested You Are A Badass
• 36:36 Balance looks different for everyone
• 37:23 Did money feel the way Jen imagined when she was manifesting?
• 40:18 Abraham Hicks Financial Meditation
• 41:41 How Jen's coach helped her manifest $15k in 2 days
• 43:12 New level, new devil
• 46:17 Why do we have hangups around money?
• 50:59 Jen's thoughts on blocks
• 54:04 Why don't more people focus on their badassery?
• 55:30 Where to find Jen

Transcript

Carissa Andrews: 0:59

Carissa Andrews, welcome to the Author Revolution Podcast where change is not just embraced, it's celebrated. I'm Carissa Andrews, international, Best Selling Author, indie author coach and your navigator through the ever evolving landscape of authorship. Are you ready to harness the power of your mind and the latest innovations in technology for your writing journey. If you're passionate about manifesting your dreams and pioneering new writing frontiers, then you're in the perfect place. Here. We merge the mystical woo of writing with the exciting advancements of the modern world. We dive into the realms of mindset manifestation and the transformative magic that occurs when you believe in the impossible. We also venture into the world of futuristic technologies and strategies, preparing you for the next chapter in your author career. Every week, we explore new ways to revolutionize your writing and publishing experience, from AI to breakthrough thinking. This podcast is your gateway to a world where creativity meets innovation, whether you're penning your first novel or expanding your literary empire, whether you're a devotee of the pen or a digital storyteller, this podcast is where your author revolution gains momentum. So join me in this journey to continue growth and transformation. It's time to redefine what it means to be an author in today's dynamic world. This is the Author Revolution Podcast, and your author revolution starts now. Hey guys, welcome to a very special episode of the Author Revolution Podcast for those of you who have been hanging out with me this year, you already know that this was an episode that had a long story, a long it's been a long time coming, basically, but it's also been really fast in the same essence of like, okay, so I've been in the works of doing this thing with Jen since my anniversary, and now it's here. It also feels so fast because this episode was never something that was on my agenda. It literally came to me from a meditation, and now, rather than going into it, I talk about it in this podcast episode. But I am just so grateful, so pleased, so proud, so excited to finally be able to share with you my podcast interview with the very awesome, gracious, wonderful Jen Sincero, it is just a highlight of my year to be able to interview her and to be finally able to bring you this podcast episode. So without further ado, let's get into this amazing interview, and listen to all of the gems and golden nuggets that Jen has to say. You're going to absolutely adore this one. Well, Hi Jen. Welcome to the Author Revolution Podcast. I am so excited to bring you on the show. My listeners have heard me talk about the story of how I kind of came into your world and how this whole situation happened. But for those of my listeners who maybe don't know who you are just yet, which seems highly unlikely at this point, do you want to give a little background about who you are and what you do?

Jen Sincero: 4:14

Oh sure. Well, I'm an author and a coach, and I, let's see, I don't know how to sum this up. I don't know, I guess, a lot financial apartment. And then, and I read all the self help books and hired a coach, and then decided that I was going to write my own self help book. I was a writer before. I was doing all that anyway. And I wrote, you are a badass, and then the miracle of miracles happened, and it totally took off. And, yeah, so, and then you're badass, making money, and a million other badass books and stuff.

Carissa Andrews: 4:49

I love that. Yeah, you can have your journal. I've obviously joined. I love it. It's so great. It just keeps me in that badass revive of like, Of course I can do this thing, especially when days get rough. I don't know if you get that a lot, where people are like, Oh my God, this, this book just keeps me in the right mindset all the time. I love it.

Jen Sincero: 5:07

Oh, good. I'm glad, because that's fairly new. We're not sure how people are responding. So I'm happy to hear.

Carissa Andrews: 5:11

Yeah. I do it like one, one page, typically, every day. Well, sometimes it's two, because sometimes there's like, little instruction on the one side.

Jen Sincero: 5:19

Right? Yeah, I should do my journal.

Carissa Andrews: 5:22

Yeah, it's great. Yeah. It was so funny, because when I I've had your bad asset making money on my TBR for, I don't even know how long it was, it literally the physical book, the one back here was on my TBR. I'm like, I gotta read this thing. And I've got all these other things going on. And then on my anniversary this year, I was in Barnes Noble, because that's a, you know what we do when you're married for 12 years, I guess, called the bookstore, and your 10th anniversary edition of your badass was like, calling to me. It was like, Come hither. You must read this thing. It was like, the, I don't know it's so weird, like the lighting and everything. I was like, Okay, there's something about this book. I need to buy this book.

Jen Sincero: 5:59

All because of the cover? Excellent.

Carissa Andrews: 6:01

Yeah, so I ended up reading that one first, and then, of course, devoured it, devoured the next book. Ended up in your group coaching, because I was like, I need to be in the energy of this lady. She is just, I love her badassery. I love the kick assness. And so for me, the books were a huge reason why you and I got connected. So you kind of mentioned it briefly, but do you think when you first started writing these books, that they were going to take off in the way that they did, that they were going to be this huge success?

Jen Sincero: 6:27

My God, absolutely not, really. No.

Carissa Andrews: 6:33

What? You weren't tapping into your badassness of "Of course, it's going to be perfect. It's going it's going to be amazing."

Jen Sincero: 6:37

Listen, I was excited about it, and I knew, I I knew that there wasn't anything out there like it at the time, yeah, and I knew it was meant to be in the world, that I knew that there were people out there who needed to hear it. So I had all that stuff, but no way and held it. I think it was going to be the rocket ship that it ended up being. I thought it was just going to be a good sort of calling card for my coaching business. That's, that's the main thing. And, yeah, so all of this is just flabbergastingly Awesome. And, you know, and you never know, and I do think, though anybody who's called to write something, there's a reason, you know. I think a lot of us, I mean, I know, I certainly did, especially when I was playing music, I was like, everybody wants to be a rock star. A rock star, but not everybody does, you know. And so you get your own things, because you're you, and that's important, and it matters, and there was a reason, so you gotta do it right?

Carissa Andrews: 7:32

Right! So out of the badass books, which one was your favorite to write? Do you have a favorite one?

Jen Sincero: 7:37

Probably You're a Badass Every Day because it was the easiest.

Carissa Andrews: 7:40

Really, I haven't read that one though, because it's so much smaller. It was like, okay, I'll get to that one.

Jen Sincero: 7:45

Yeah, it's smaller. It's one thought per page. I didn't have any continuation of whatever the hell no, just...

Carissa Andrews: 7:53

Making sure your thoughts were cohesive, right? It's like, who I was. Like, trying to say again, yeah, I get that one. Oh, gosh. Okay, so it's kind of funny, because in your book, you often talk about how you're 40, you're broke, you're living in a converted garage, and finally decided to, like, get out of your own way and like, kick your BS to the curb, which I love, that BS is, like, the the acronym, or the abbreviation for big snooze, which is, like, basically your ego. I love, I love, I love how all that comes together. It's just great. So what do you think was your number one thing? We have a lot of authors who listen to the podcast, who are who feel stuck or who are wanting to break that barrier. So what was the one thing that really pushed that mindset to go past your big snooze and into your new, new badass trajectory? Like, was there a catalyst moment, or was there just a gradual, like, I can't take this anymore?

Jen Sincero: 8:44

Um, probably the latter. I mean, I don't think we all have a thunderbolt moment. I think that's, yeah, you know, I and, and at the same time. I do think we get these, what we call aha moments, where suddenly something, I think it's a combination of both, right? Like, you repeat the same thing over and over and over and over that's not working for you, and then all of a sudden it's like, Aha, like, I don't have to do this anymore. So I think it's sort of both. And so for me, I mean, my my whole thing was around making money, and it's, you know, I was just so sick of making all my decisions based on how much it cost and not being able to do stuff, I mean. And, you know, first of all, being broke is really boring, and it makes right, you know, and so. And one of the biggest shoves for me was just like, seriously, this is the best I can do. And that was just, I just, I just honestly couldn't take it anymore, and I also did have so there was that sort of build up of just, you know, living this scrappy, scrappy life. And then, and then I, I'm a big believer in just taking action, because we can talk ourselves out of anything in our minds. And our minds are very locked into our quote, unquote reality and what we know, and we, you know, we base all of our decisions and all our thoughts about what's possible based on what's in front of us and our past history and all that garbage. And so if you really want to make a quantum leap, you've got to not come from that place of your current identity. And so I think, take action, especially action that scares the hell out of you. And the reason that scares the hell out of you is because it's outside your comfort zone. That's when you set yourself up for some pretty awesome stuff to happen. So I did that. I went, I was going all these coaching seminars and hearing coaches speak on stage. And I one of the most amazing things that I did write about this in your badass at making money, was seeing this one coach speak, and he was really speaking my language, and everything he said felt like it was directed to me. And at the end of it, you know, he was offering his coaching programs. And I was like, I've got to work with this guy. I don't care what it takes. And he mentioned that his fee was $85,000 a year. And I was taking, like. 30 a year and but because I had been doing all the mindset work on money and, you know, expanding what I thought was possible for myself, instead of going directly to, that's highway robbery, this guy's an asshole, like, how I can afford this, no matter how hard I work, like, there's just absolutely no way. Instead of going to my usual long list of very, you know, quote, unquote, reasonable excuses, instead, because I've been doing the mindset work, I was like, where's my $85,000 How am I going to figure this out? And it was just that change of thought. And that was such a huge moment for me, because it literally brought up this image of my dad in his little sweater with his sneakers on, looking down at his feet, really, really sad. And I get a lot of sort of visual flashes when I have my aha moments, yeah. And I realized that the way he showed love was by giving me a 20 every time he saw me. And I was like, if I get rich, my dad will feel unloved. And that was one of my biggest gnarliest blocks was I can't make more money than my father, because it'll be like stabbing him in the heart. And so that was huge, and it never would have happened if I hadn't gone to this seminar that I totally didn't want to go to because it was so cheesy, and I was, you know, way too all that stuff. So just keep putting yourself in situations that are uncomfortable, that are in the direction of where you want to go, and that's where all the good stuff is.

Carissa Andrews: 12:22

I think that's so important too. I have, it sounds to me like you probably have high activator in your Clifton Strengths, because for me...

Jen Sincero: 12:30

What did you just say?

Carissa Andrews: 12:34

Yeah, it's a strength. So Clifton Strengths, we're trying to figure out your strengths. Yep, the Clifton Strengths, yeah. So you're finding out what your strengths are, right? And so for me, activator is high up there. I take a lot of action and I do a lot of things, but I it wasn't for me, your books were kind of an AHA that I'm taking a lot of action, but I'm not doing a lot of things that are absolutely terrifying to me, because I'm so used to doing certain actions, and I can, I can do things very quickly. I get a lot done, but that's kind of been my, like, stuck moment where it's like, I'm just doing the same kind of things, and I'm not putting myself into positions that right scare the hell out of me, and talking to you or bringing you onto the show is definitely one of those. It was so funny because before, before I joined your program, I was doing this meditation thing, and I talked about on the podcast. I'm like, Okay, I'm going to take action in anything that comes from my meditations. Any big, small doesn't matter. I'm going to, I'm going to go ahead and I'm going to do this thing. And when I joined your group coaching, like, I was like, this woman, I just, I just want to be in her energy. There's nothing I really have to ask her, because I get what she's saying, and I just want to be around her and the people that she's around, because it's amazing. And literally, after that first call in my meditation the next day, it was like, nope, here's why you got the book, here's why you joined the coaching, here's why you're going to ask her to come on the show. And she's already said yes. And I was like, wait, what now? Can I just email her? Because that would be easier. And it was like, oh, no.

Jen Sincero: 14:58

I just want you to know I never do this. So you're a good witch. You're very witch, lady.

Carissa Andrews: 15:05

Well, I'm so blessed, and I'm for whatever reason, I just followed the nudges, and here I am, and I think that's so important. It It pushed me so far to my comfort zone. I was like, Oh my God. And I had to wait a full month to finally ask you the question, because it was literally the day after the first call. And then the second week I had my hand raised, but I was like, right at the cutoff point, and I was like, dang it. And so wait again until the next one. Two more weeks later, I was like, oh yeah. So four weeks I was sitting on this I have to ask Jen this question. And like, oh my gosh, this is terrifying. So that was, that was, that was quite an interesting experience, and probably the scariest one I've done lately. Even though you're not scary at all, you're amazing. But that was scary to put myself out of the comfort zone.

Unknown: 15:45

Yeah, yeah. And really, if you do stuff like that every day, imagine how different your life would be, right?

Carissa Andrews: 15:51

Right? I so agree with you. There's something about that terror-citement that just, well, I think that that's actually a question I have for you. So why do you think that is, like, Why do you think it's the scary, uncomfortable stuff that does create the the leaps and manifestation, and is there another, do you have a happen to have another example of yourself about when you had a quantum leap because you did something terrifying?

Jen Sincero: 16:12

Yeah, I mean, it's, it's the reason it happens is because you're breaking out of your habitual way of being, and you're not subscribing to the now or the perceived now. You know, you've got all there's a gazillion right in this very moment. There's a gazillion different things you could actually focus on that are all equally as quote, unquote true. And what you focus on, you decide is the truth. So when you shift your focus and focus on something you've never focused on before that seems out of your reach, and you go for it, that also is true. There's that great line in the Science of Getting Rich that I quote all the time that says to think what you want to think is to think the truth regardless. Appearances, and when you you know, even though it appears that I was living in a garage and I was making no money, and I sucked at making money, and all the things I wanted to work with this guy, so focusing on the truth that I could somehow find $85,000 which I ended up doing, and then totally changed my life that actually, that was probably to answer your other question, the scariest thing I've ever done was pay that kind of money for a coach and ask for it. And, yeah, that was terrifying.

Carissa Andrews: 17:26

I love that you talk about, you know, how the thing that you want already exists, and it's really just like you just said, changing your focus onto the thing being yours and manifesting it in that way. So I'm, number one, curious, do you study quantum physics? And then number two, what does your badass process look like now when it, when you're trying to get your energy behind the manifestation of the next thing? Because obviously you've proven to yourself you can do these things. But right has it evolved since you,

Unknown: 17:53

Um, you know, it's always, you know, we're always where we're at in the moment. And I am in a really interesting spot where I've never been before, which, you know, people often find themselves. So I currently, I'm in a very lovely, lovely place where I'm not under contract for any more books. I don't have to work if I don't want to, and I'm trying to figure out what the next thing is. Because I don't know about you, but like every decade, I sort of shed old desires and old ways of being, and have to figure out what the new ones are. So I know a lot of what I don't want anymore, and I'm really trying to settle into what I do want, what really lights me up and what I want to do. And I mean, really, I have been sitting around, not while I've been traveling my ass off and visiting my friends and going on lots of outdoor excursions, and it's been super duper fun, and I'm starting to get a little bit bored, so I but I know what I don't want. I'm not quite sure what it is that I do want yet. So for me right now, my process is meditating a lot and and not, and I'm super excited to take this incredible opportunity to not, not pay attention to should, like, there's a lot of stuff that I quote, unquote, should do, or that I could do, or that other people want me to do, you know, and not, and separating from that, and coming from a place of just seriously what I want to do. And it's interesting how, how challenging that can be, because we're so used to to being a certain person who does like, am I ever going to write another book? I don't know, but you know, that's what my agent wants, and that's what I should do, and that's what people expect me to do. I don't know if I want to, so that's sort of, so I'm just sort of getting clear on that, and it's uncomfortable not knowing, and it's also cool.

Carissa Andrews: 19:50

It is very cool, that uncomfortability of like being in between knowing, I definitely feel that vibe. It's, it's such a weird place. But I think when you do start to make those tiny baby steps, or start, you know, reaching for that thing, that actually lights you up, even if they're, you know, if there's so many people like you said, we're conditioned to think that just because this thing is huge, just because a lot of people want more of it, then we should probably be doing these things. But if you're taking guidance from meditations, from the source, from higher self, from whatever you are, tapped into that consciousness in a way that they're not. And so you have to trust like your abilities of where do you go next, and is it that thing, or is it actually something else that's going to light you up even further? And so that, I think that's really brave, there's a lot of people who don't, who don't walk that path and who aren't willing to experiment with that, really honestly, just to take that as an experiment and see where does it lead them?

Jen Sincero: 20:44

You know, that's a great way to look at it like an experiment, like it's not going to kill you. Did you ever watch, I don't know if you're a fan, but Linda Ronstadt documentary?

Carissa Andrews: 20:51

I didn't, no.

Unknown: 20:52

I'm a huge fan anyway, but I loved so there was this whole thing about, you know, she was humongoital, like she was the biggest pop star and blah, blah, Dee blah, but she loved musicals, and so she decided she was gonna do the Pirates of Penzance and put that album out. In her record company was like, great, have fun ruining your entire career. Like your audience doesn't care at all about musicals. Puts it out, enormous success. And then she does it again with this, like, Mexican crooner album. Her she's, I think her dad was Mexican. He was, you know, singing traditional Mexican folk music or whatever the hell. And so then she that they're like, you know, they're dying all the money. People are like, Oh, my God, we just lost our biggest cash cow, and it's still, like, the number one selling album in this genre. And she just, it's what she wanted to do. And she took such risk of just like dropping off the face of the earth, but that's really what she was called to do. And I just, I always think of her, I'm like, hey, what's my Mexican crooner album now?

Carissa Andrews: 21:51

What's this crazy thing that I can do next that's going to be amazing? When she's channeling Abraham about, you know, if you can't, if the thought that you have is putting you into a state of resistance or still freaking you out, you have to go more general, or shift your your thoughts to something completely off topic that does put you in that state, because it helps you to, like you just said, open yourself up to the allowance of it. I think Joe Dispenza talks about gratitude too, about how, like when you're opening yourself into that state of gratitude. That's kind of like when you have received something. That's your first initial instinct, your first initial vibration that you're putting out is this gratitude. Oh my gosh, it's here. This is amazing. And so if we can feel for that vibration first, of course it can come but like I said, when you're when you're freaking on money's like, tight, and you're going, Oh my God, how does this work? You're keeping it all away because you're focused on the wrong end of the stick.

Jen Sincero: 27:42

Exactly, exactly. And so just don't, don't even, just give it no attention at all. Just let it die from lack of attention, wither on the vine and just look at something else.

Carissa Andrews: 27:51

Yeah, yeah. Neural pathways are so interesting that way that, I mean, the more we feed those thoughts, the more they strengthen, the more thoughts like that and join it. And so I agree, like just dropping it, when you when you notice it, when you can have that opportunity to go, whoa. There's that thought I always think, and this is not something I want to be feeling, and it can shift it. I think that's a really powerful, pivotal moment for a lot of people, because, you know, we go into this, like, automatic state of being. It's just crazy. Okay, so I love, I was listening to the your badass at making money again yesterday, when I was outside mowing, and you said something about how you made a motto about, I just want to see what I can get away with, which I love. I have a friend who has, like, just for the hell of it, is hers. And so I'm just curious, were there any fun things that came about when you created this, like, you know, I'm just gonna see "what I can get away with" concept and mentality. Was there something where you like, had you not had that you'd never would have done it?

Jen Sincero: 28:46

Gosh, yes, and I have to now remember them, but, you know, I wrote about it with my band, back when, a million years ago, when I was in my band and, you know, getting gigs and getting a record label and getting a record contract and all that stuff, when we literally did not know how to play so and it was just fun, and who cared? And, you know, yeah, and that mentality is so great because it does exactly what you were just talking about. It's just like, I just want to see if I can have fun with this, and I'm not going to focus on the fact that I could look like a more could look like a moron, or it may not work, or whatever. I mean, yeah, I mean writing Badass definitely. Who the hell was I to know all these things. I mean, I was certainly no guru. And yeah, a lot of things, yeah.

Carissa Andrews: 29:32

Yeah, it's so I think more people need that kind of, like, why not like, why not me? Why? What's the worst that can happen if you give this a try and just see what the hell goes on, and maybe something will come of it. Maybe something that's really cool will come of it. Right? Do you have a spiritual book or, like, a person that you go to, or that has given you, like, your most aha moments? I know you in the coaching program, you gave like, a huge list of books that you recommend, but was there one in specific that you were like, holy cow, this is amazing.

Jen Sincero: 30:03

Um, you know, I go, Well back in the day the Science of Getting Rich, because I was so focused on money by Wallace Wattles, one was definitely something I read 6000 times. Today I'm actually rereading The Power of Now, which was my first ever self help book. I love that book, yeah, yeah. And you get such different things every time you read it. Um, yes. So as far as reading goes, I'm doing that. And then I do listen to Abraham Hicks every day. I love her stuff. So me too, yeah. But you know, we all have to go to the spiritual gym. It's, it's, so, I mean, that's honestly, why I do my coaching programs every year, is because I need the kick in the butt and I need to be with you guys who are out there, you know, doing the scary things. And it's, it's, it's definitely nobody, you know, gets stopped going to the gym. Yeah,

Carissa Andrews: 30:48

I agree what, what is your spiritual gym practice look like these days?

Unknown: 30:53

Um, meditating every morning, and I go on a huge hike every morning too. Just like being out in the woods and in the desert is my church and reading the books and listening to the things and, you know, and just keep really shutting up and slowing down is my goal. I'm doing getting like a b minus.

Carissa Andrews: 31:16

I kind of understand that it's hard. Like, when you've been in that momentum of doing things, it's hard to slow that down. And then there's almost a part where you're going, am I being lazy because I'm trying to pull back and slow down? Like, is this the right thing to do?

Unknown: 31:31

Doing great with the slowing down. Like a Champion, the slowing down. Actually, I'm Speedy, like driving, talking, traveling, like I'm I move a million miles a minute. That's what I'm but believe me, yeah, I have a friend who's who just finished his, maybe his last book, and he's just like, What am I going to do now? It's like, I can teach you how to look at birds and do a crossword puzzle and take a nap, like...

Carissa Andrews: 31:55

I love it. I think that's so important. Though we don't do it enough in the United States, it's like we're constantly have to be going or turned on doing something all the time, and it just gets to be so exhausted. And so many authors feel that way, like in the indie space, there are authors who think that they have to be producing a book a month or every two weeks, all the time, because if they don't, then they're not it obviously comes from that lack mentality, but it leads to burnout to so many people who, number one, aren't equipped for that kind of production. But I don't know. It's like, I feel like we're not meant to solely be doing just that sort of thing. It's like, there you need almost that variety of insights and the travel, I think it gives us so many cool experiences that allow us to write new cool things, or put new ideas together, or come up with new things and thoughts. It just puts us in such a different state of mind. Yeah,

Jen Sincero: 32:50

Yeah. And I think it's you gotta fill up the tank before you can share it. And I think writing something when you don't feel inspired, or like you don't feel like you have something to say is just filler, and nobody wants to read that, and you sure as hell don't want to write it. Yeah, yeah. So I think if you can, if you can pull back and wait until you've got, I know, listen, if you're a professional writer, you have to write sometimes, right? Like, there's certainly times I don't feel like writing, that I have to do it, and good things do come out. Like, that's not to say that you have to wait for the almighty inspiration and only then you put right. But I do think if you can wait until you it feels like I always have to feel sort of like I can't shake it off my leg. Then I'm like, Fine, I'll write you right. But also that thing that you were talking about like we do, our value is sort of based on what we're producing in this country. And I think more value being placed on having fun and doing what feels good and authentic is way more important.

Carissa Andrews: 33:52

Well, and I think when you have deadlines and you do have specific things that you're trying to meet. You can tap into that fun element. And you can tap into, you know, the of course, I can make this more interesting. Of course, the insights are going to come so it doesn't, it doesn't have to just be waiting for the inspired hit to come your direction. It can be almost that intentional. I'm going to go into meditation. I'm going to ask the universe to bring me the insights I need for this thing. And sometimes it happens, at least, I found this, I don't know if you have sometimes it happens in the meditation. And then sometimes it's like, you're working out two hours later. You're like, what the heck, where did that just come from? But okay, you know, it's crazy. I think that's really cool. And there is, there is this kind of like combination of manifestation, where some people have to actively be seeking it out, putting themselves in that, you know, pressure cooker, which is why I like the the way that you taught the group coaching. Because you have this eight weeks, you have this one thing that you're going to try to manifest. You're going to do it come hell or high water. Here's the step to make it happen. It's amazing. Plus, obviously, the the group calls that you had when you had a launching that way, and it was just, it's it to me, I'm a double Virgo, so I love having like, that pressure, that time frame, that like, let's go into this thing. It makes me it makes me happy. But there are other times where I like to be more superfluous and be like, okay, universe, just show me what you want to do next, and we'll do this thing. And I think there are a lot of people who think that manifestation only goes one way or the other. But I think there's multiple ways that we kind of are doing it all the time. Do you have do you find that there's one for you that you tend to lean on most? I think it's probably the pressure, isn't it, especially with the badassery.

Jen Sincero: 35:28

Yeah.

Carissa Andrews: 35:29

Do you do, like, other methods of manifestation where it feels different, like the just allowing it to come.

Unknown: 35:35

I wouldn't know because I don't do anything until I'm panicked. So I have no idea what that's like to have just come.

Carissa Andrews: 35:43

How did you get panic-stricken to write Badass - the first one.

Jen Sincero: 35:46

Oh, well, that's why, you know, the beautiful thing about non fiction books is you sell the book proposal, and then you get a deadline from grown ups who make you science, give you money and expect it. And so, you know, okay, the eight months, so I wait seven, and then I start writing so...

Carissa Andrews: 36:04

I can understand that. Yeah, well, and it's like, there's a certain amount of power in that too, because it's like, now all of a sudden you can bring the energy in, focus, it, harness it. And like, do the damn thing. Were you one of those kind of kids that, like, waited until the paper was due and then the paper was due and then the night before started writing it? Oh, absolutely for college. I have friends like that. I was very much the Hermione was like, Oh, are we done with class? Okay, hang on, I gotta go start that thing.

Jen Sincero: 36:28

Yeah. Oh, yeah, yeah.

Carissa Andrews: 36:30

I've gotten a little better at that now. Now I kind of procrastinate a little bit because I know what I'm capable of.

Unknown: 36:36

I think, if it works, you know, I've written, I don't know, six books, maybe, and all of them I've done that way. And it's like, if it's not and, and this whole thing about like, having balance in your life, it's like, I'm balanced. I, you know, for a week, and then I start writing for a month, and then I go back. Packing, you know, so it's like, that's my balance, full on or full off.

Carissa Andrews: 36:59

So I think that's important to note. Like everybody does have their own unique balance. It's not, it doesn't have to be one way or the other. It can definitely be all sorts of things. So I have a like, when, when you were writing your badass at making money was that already at the point it must have been, because mirabati was out where you've you had shifted your money mentality. You had gotten to the point where money was flowing. Did it feel the way you expected it to feel when you were first trying to allow the money in, when you're trying to get over that brokeness part of it,

Unknown: 37:31

I don't know if I expected it to feel anyway, because it was so unknown to me. I just could not fathom it at all, like it was impossible. Okay, I really felt like it was impossible because I was in my 40s and I was, you know, I just didn't know what. I felt like people who made money were almost a different species than I was. And I remember the coach saying to me, she was like, you could literally make your annual income in a month. And I was like, I don't even know if my brain can comprehend what you just said, but I was like, Oh, my God, what if I made my annual income in a month and when? And it was honestly a series of every day doing something that scared the living hell. I had a really good coach, thank God. But she, you know, she made me double my prices every single time I was teaching this on she made, you know, I learned how to put together this online course about teaching entrepreneurs how to write and sell their nonfiction book proposals. And which, in itself, was terrifying, because, remember, I was really cool. I was a rocker. I didn't want to be some cheesy online marketing person. And she said, You can be broken, cool or rich and cheesy. Like, what's your choice? Dumb, dumb. I was like, and so I started doing that. And then, you know, and then it led to two things. First of all, coaching writers. I found, like a lot of it was coaching them on the actual book proposal and the, you know, the layout and the sales page and all the things, but I'd say 80% of it was coaching them more on giving them permission to have something to say and to get them over their fear of looking like an idiot and fear of so I learned how to be a life coach through that and then. But it also taught me to write in my own voice, because online marketing has such a tried and true way of doing things. You know, a bunch of nerds have tested to see if a capital T, trans, you know, gets you more sales in a lowercase to. So, so I was doing it the way everybody else didn't have my little business suit, and was doing my, you know, whatever the drill was for that. But then I started writing my newsletters in my voice, and that's sort of what led to you are a badass, because, you know, self help was very sincere and very sort of Guru esque. And then because I was learning to write something that was traditionally written a different way, in my own voice, that honestly, I think, was also why I got the idea to write you are a badass. So you just never know where anything is going to lead. But if I hadn't taken that step, and I hadn't gotten out of my comfort zone and done all that stuff, and then as far as money went, you know, every time I taught that class, she made me double my rates, which was terrifying for all the reasons, you know, right? And even, yeah, I was just constantly, constantly being pushed financially to do stuff that was terrifying and that's interesting. One of the things that really helped me, I listened to that Abraham Hicks financial meditation every morning and every evening, and all about getting into the flow with money, yeah, and and talk about that was something that I would literally wake up in the morning and have more money in my bank account. It's amazing, yeah, because money is currency and currency is frequency, so money is energetic. And so when my energy was just, when I got out of my own way, I that made my hair stand up. And I had a million examples of energetically pulling in money that were I was doing the scare. I was doing all the things. I mean, talk about like, cramming it in. I was like, doing every single thing every day, reading a million books, meditating my ass off, putting myself in scary situations. And, I mean, I started making so much money so quickly, it almost felt illegal.

Carissa Andrews: 41:05

How long was that time frame like between you And I'm not kidding, starting the the process of all the books and all the things to like, your financial situation switching?

Jen Sincero: 41:13

Well, I was reading books for decades. You know, I was walling around in that it was after. It was once I hired Gina, my coach, and I ended up not hiring the guy for $85,000 I hiring her for $85,000 but that leap was so and I literally did every single solitary thing she said. So I guess, like, I don't really remember the time for but it was like six months. I think I think I tripled my income six months.

Carissa Andrews: 41:39

That's amazing.

Unknown: 41:40

Yeah, but I did everything she told me to every single terrifying, so...

Carissa Andrews: 41:47

Interesting. When I was mowing yesterday, I was listening because I write, I read the book, but I was listening to the audiobook just to be like in the vibe of it again. Before our call, and you had mentioned that, like, she had given you a I assume it was her, she had given you a week to try to get $10,000 and you're like, What the hell no. And then you shortened it to two days, and you end up making $15,000 in two days. And it was like that, course she did, because she, she, like, gave herself that, like, hardcore deadline and made it so non negotiable that this is how it's going to work. Do you feel like, if you, if you have less time, it's easier to keep your energy focused, because that, that seems like that way for me, where it's if I have too long of a period of time, it's easy to just kind of like, be like, well, it'll eventually be here. But then when you actually feel the energy of, I don't know, that deadline or that push now, all of a sudden, it's like, you can pull more, I don't know, you can pull more from the field if you want to say it like that, you know, like, all of a sudden it's there. It's so weird. Well, you're more focused.

Jen Sincero: 42:42

You can't, you don't have time around. I mean, you really don't. That's it. Like, what do they say? Like, in an eight hour work day, people who have day jobs like you end up actually working for three, and you spend the other around. So when you don't have the luxury of that extra time you are all focused, you know? Yeah, yeah.

Carissa Andrews: 43:00

Well, it's Parkinson's Law, right? Yeah, work will expand or contract the time allotted for it. So, yeah, time to, like, make that push and give yourself, like, a hardcore deadline, to just get over your dang self, people. So one of my friends, Christine, she she does a the Money is Emotional Podcast, and she wanted me to ask this question, because this was like, she was like, Oh my God, you have to ask this question. So I was like, Okay, here we go. So you've talked about in your books that it's new level, new devil, right? And so she was wondering, what new devils have you encountered as a wealthy woman versus when you were getting to this point

Jen Sincero: 43:35

Knowing what to do with my money, like I never had any so I would just keep it in a jar, like, and I will. And my bookkeeper was like, please open at least a savings account. She's like, you have $1 million in your checking account, you idiot. Like, what are you doing? It's not I was like, so, so and that, right, like I was so ashamed of just like I just, I feel like I'm a seventh grader, I have no idea what I'm doing. So, you know, hiring smart people who do this for a living, and telling them that I don't know what I'm doing, and just being honest, being like, I, you know, just the shame, or there's so much shame around money, and so yeah, that was a new shame that I didn't had. Was just feeling like an idiot when it came to that kind of stuff and and then also creating space for it to flow in. So like, if I was dumping it all into my checking account and feeling like a dum, dum, I realized I was starting to block it because I was like, I can't I can't let anymore in, because I don't know what I'm doing. So just energetically, like, yeah, opening up brokerage accounts and, you know, whatever, doing the smart thing that people do, yeah. And then I find I'm really cheap in weird ways. Now, like, I will drive around for an hour because parking, so cheap about parking. And then I'm like, are you... yeah so? And just catching myself in sort of weird ways of, you know, whatever it just I'm better at spending, like, I don't know, I'm just, everybody's got weirdness around money, like, I'm better at spending big chunks of money than I am. I'll research a wooden spoon for four days to get someone that's, you know, brand to some charity that's interesting.

Carissa Andrews: 45:16

So it's almost like you've unlocked the the higher spending, but you haven't quite gotten the smaller.

Unknown: 45:21

I know. I am, yeah, like, like, 15 bucks a month for Netflix. I'm like, Oh, that's so much as, like, what, 200 bucks a year, then I'm fine, yeah? So I just, I think it's really interesting. I think we all have so much going on, yeah,

Carissa Andrews: 45:38

And then just being aware of that, though, and being able to catch it and go, Okay, this is a little bit strange. Do I have to keep thinking about it like this? Probably not. Oh, goodness. Okay, so do you why do you think kind of goes back to what we were talking about earlier. Why do you think that people have such hang ups on money when it comes to like, they're just, I know authors in general. When I'm teaching authors, the biggest thing that I found over the past few years is that when I'm trying to help them, I know, I know what they have to do. It's like, it's either your mindset or it's going to be the actions you're taking that are not in alignment with the thing that you're trying to bring in. It's literally just these two things, but so many people are so blocked around money that it's like they've taken this vow of poverty, almost, where they don't think that authors earn money from their writing. So I'm just curious, like, Why do you think that we have such hang ups as people, as individuals, not not necessarily just authors, but around money? Do you think it's just societal? Do you think it's energetic? Do you think it's subconscious?

Jen Sincero: 46:38

I think we live in a fear based society, and so we tend to focus on greed and the horror that is caused by greed and the things that people do in order to make money, like the abuse of other humans, of animals. Walls of our Earth, like all the things that are so short sighted that greed is responsible for, and we equate that with the desire for wealth, and greed is a form of lack. That's where I think the main disconnect is a desire for wealth is an abundance mindset. And just you know of being in the flow and joyful, and greed is trying to fill a hole. And you know, the ego and being insecure and a lack consciousness, you need more, more, more, more, because there's not enough, right? And so I think that's sort of the basic misunderstanding. And when you're focused on greed, of course, you're not going to let yourself make any money, because you don't want to be greedy. So I think that really is sort of the first thing. And what's taught that? Oh So, generation, generation, generation, you know, certainly some people are not taught that, but I think our society teaches that, oh yeah, and so that that's a definite really, really big one, you know. And I I've written about sex, and I've studied religion, and I think money is by far the most loaded out of all of them. It's the dirty Yeah.

Carissa Andrews: 47:59

Isn't that interesting? Do you think it's worse for women than it is men? Because it's at least, it seems to me that men are a lot they can switch it a lot easier than what women can, unless it's like there's almost like an emotional connection they have to make to make the money. Okay?

Jen Sincero: 48:14

Well, men are raised to be more entitled. Yeah, I suppose are not. And it's also, I think, seen as not feminine to be successful and make a lot of money. And that's why so many women are really thrown into their masculine sides in order to get rich. And I just think in general, you know, not say that men don't have trouble with it too, but I think just in general, men are raised much more entitled to put themselves first and do what it takes. And you know, a woman who's in charge is bossy and a man is ambitious, you know, like, all right, then that that matters, and you don't want to be that person. So subconsciously, you don't let yourself right?

Carissa Andrews: 49:01

Have you done a lot of subconscious work yourself, like going into that like, did you when you were getting through all the courses and the the content and the books, did you work on your subconscious mind a lot in that beginning part,

Jen Sincero: 49:12

I went to this place where you had to hit a pillow with a baseball bat and scream for 40 minutes in front of a room full of strength. Like, yeah, I did every like i i was so no nonsense about anything that would get me where I wanted to go. I did it. So, yes, I did tons of relentless digging into my subconscious.

Carissa Andrews: 49:35

That's awesome. I think it's so important. Because I'm not a huge fan of blocks. I don't know how you feel about them, but to me, it just feels like when we are making choices, because I teach manifestation, where it's like, literally, you decide, you lock in the vibe, you take the actions that inspire you to get there, or that you're inspired to take to get there. And when we are in a place where we're operating from our subconscious mind. It's not that we're blocking ourselves necessarily. It's just that we are taking those next logical steps from that place that that knowing, place that you're in, that it just it's not jiving with the new version of you that you want to go into. So in order to heal it and and start shifting that timeline or taking the quantum leap, you just have to start thinking. Say it so flippantly, but you know what I mean, where it's like, you have to start thinking from that new version of you, like you did when it was like, okay, so how to, how do I bring the money in to have this coach versus, Oh, of course, I can't do this, because those are the two different divergent timelines, in essence. So it's like the, it's like the radio frequency you you haven't tuned in to that version of you just yet. You are operating from the original frequency. Do you? Do you think that people need to dig into blocks? Or do you think that it literally is because to me, Abraham Hicks just makes so much sense, and so it's to me, I like the idea of focusing more on who do I get to become instead. Where are you at with the whole concept of blocks?

Jen Sincero: 50:59

That is the one part of her teachings that I have trouble with, because it sort of negates the need for therapy. You know, it's like, oh, just don't think about it. Focus on something great, okay? And on paper, 100% like, I absolutely agree. Like the keep, you know, keeping it alive by thinking about it, going to therapy and dissecting it. My mom did this to me, and I do think we absolutely can get caught in that identity and, you know, picking at the wound and all that stuff. And I also think until you are levitating while you're meditating and able to really unhook and bad advances, which most of us are not. Yeah, I think is value in looking at it and and working through it somehow. But I do also strongly think we get way too mired in it. So so it's like me when. When I had that breakthrough where I saw my dad and I realized that that's what was going on. Didn't want to outshine him. That was such a helpful thing to realize, because then I started visualizing him being so proud of me and and I could really work with it. And so, you know, I would tell him that, you know, Hey, Dad, I just made my first million. And at the end of the conversation, like, well, here's this thick Italian accent, he's like, do you need Do you need any help pretending? And I was like, Yeah, could you give me, like, 200 bucks? Would really help? So in the old days, I would have ripped his head off, like, I just told you I made a million, and you don't. You're not proud of me. You're not listening. But instead, I really understood that that's the only way he knows how to show me love. So instead of being a jerk about it, I was like, Yeah, Dad, could you give me 200 and so he gets to give me 200 and feel good. I get 200 bucks. Who doesn't want that? And we're on our way. So without that realization, I don't think I would have gotten there. So I'm really grateful that I knew about that, but I but the key is to figure it out, and then not stay there. And I think we just then just hook into it and talk about it all the time, identify with it and all that stuff. Yeah,

Carissa Andrews: 53:03

I think, I think where it comes from is that idea that, like so many people, want to figure out the problem. So it's coming from a place of, like, efforting, instead of, you know, allowing it to come to the surface naturally, like it did for you, where all of a sudden you're aware of it and you're like, Oh, this is something that can now be healed. Okay, I get why this is existing and what to do about it. And you're not focused on the block itself, or the idea that it's not a good thing, or that you're not perfect, or that, you know, whatever, however we justify the way that we do things. So I think for me, it's, I agree with you, to an extent, with Abraham, about focusing on, like the good things, but when they do come up, they're meant to be healed. They're meant to be looked at. And that shadow work is really important to just kind of get to that place of flushing it out. It's almost like when you don't, when you don't feel your emotions, it gets stored in the body. And someone you gotta like do somatic exercises to try to like exercise it out of your your system, you know, yeah, it's, it's like, it's not going to not go somewhere, it's going to linger. And you need to let, let it all out. Okay, so I've got one more question. So you mentioned that we we choose to focus on what we choose to focus on becomes our reality, which makes total sense. And I'm just curious, like, in your opinion, why do you think that people, rather than focusing on all the awesomeness and the badassery that they can become, why do they focus instead on on all the things that bring them down? Is it still there?

Unknown: 54:24

What's their identity? Because that's and so you want to you don't want to basically kill yourself. So by focusing on the things that are known about you and known about you and known about your environment, known about the world, that gives you security. First of all, we are on a ball in outer space, and that's terrifying, so we need something to hold on to. So we need reality, and we need that to be true and with our own identities, like, what if? What if? That's not all the truth there is, and the unknown scares the living crap out of us, right? Nothing terrifies us more than so And meanwhile, death can be like a gazillion times better than what's going on right now, but we're terrified, but we don't know. Yeah, I don't know. So it's, it's that known, the security in the quote, unquote known, and we wrap our whole sense of self in that and and getting rid of that is just ultimately terrifying, but that's where all the that's where all the real good stuff is.

Carissa Andrews: 55:21

So it's around the other side of that terrifying version that you might not know exists. Yeah, it's so interesting. Well, Jen, thank you so much. This was an absolute pleasure, obviously. So where can my audience go to learn more about your books, about what you do, everything about you. Where can, where can I send them?

Unknown: 55:40

They can go to youareabadass.com which is easier than jensincero.com but they both go to the same place.

Carissa Andrews: 55:47

Awesome, awesome. Well, thank you, Jen. Thank you so much for being here.

Unknown: 55:51

This was really fun. So nice to hang out with you.

Carissa Andrews: 55:53

It was so nice to hang out with you, too. You Well, there you have it my friends. Okay, so it is kind of funny and a little bit ironic to me that after that first initial call, and I sat there and thought, oh, I have no questions I need to ask Jen Sincero, because she's amazing and I understand everything she's saying that I then ended up having to create and come up with a whole bunch of questions to ask Jen Sincero. But at any rate, wasn't Jen amazing? Like, she's just the most down to earth, like, laid back, totally cool person on the planet. And it's super interesting to me to listen to her talk, because every time I'm in her vibe, every time I'm, you know, either reading her books or listening to her words on audiobook, or when I was in her class, there's just this badassness that she just exudes. And I love it because it reminds me myself that I have power, right, that I have more. Capability to produce something awesome that I give myself credit for at times, because when we get into this flow and this routine of who we are, what we believe, we get how this world works for us, kind of like what Jen alluded to, when we're like in our present moment and we're becoming the people we are, right? We forget our power. We forget how capable we are. We forget how much we can harness the energies of the universe. And that always reminds me, like whenever I am reading her stuff or in her world, it just reminds me of it. And I love, and I've always loved the concept of bringing together things that are seemingly like in opposition, right? So whether it be science fiction and fantasy, or whether it be, you know, the manifestation with like badassness and like this sweary like thing, like the irony in it, I guess, is interesting to me, because it it makes you look at something and shift your perspective slightly. And for me, perspective has always been such a huge key component, and I don't know why. I don't know if it goes back to, you know, my family life and having a brother with a brain tumor, and seeing how everybody's perspective was so different. But the mind and how it works is so fascinating. And not just the mind, but the way that we create, the way that we be, the way that we incorporate things into our realities and our structures. I don't know where all those passions are going to end up bringing me, but I do know that I'm very much like Jen right now, where I'm kind of in this place of something's shifting, something new is coming, and I'm not fully sure what it looks like, yet, like, I don't know, do I stick with author revolution? I'm sure that I will, in some capacity. I'm not gonna drop everything here, guys, but like there feels like there's another layer coming. So whether it's like I'm helping entrepreneurs, or I'm reaching out into a bigger audience, at some point, I don't know what it looks like, but I do know that I am just staying open and in this uncomfortable place of not quite knowing where it's headed yet. And so obviously being able to hear Jen say that she's in that location was validation for me. It made me feel like, okay, maybe some more of us are in this place. Maybe there's something bigger coming. What does this look like? How is it going to work for us? What are we going to do? So if you feel that way too, I hope that you know that you're not alone. I hope this episode helped you to look at your money situation or the way that you look at your world just a little bit differently. I hope her words helped you kind of shake loose some of the preconceived notions that you had in your head of what you get to have or how you get to be. I know, every time, like I said, every time I am in her vicinity, whether it be words or in, like listening or whatever, I'm just always so motivated to do things differently or to look at things slightly differently than I have been. And that's something that I'm going to be working on. I have been working on, actually, from, you know, probably since February. So taking on this moment of like, what do we get to be? What does this get to evolve into? It's going to be new, and I don't know what it's going to look like, but it's going to be epic, right? Lean into that energy and lean into your own badassness, because you, my friend, you have more power and capability than you're giving yourself credit for. We all are, we are here and meant to be and do amazing things. And the energy is shifting. I don't know where it's going for us, but we are shifting into a new phase, and it's going to be exciting and scary and incredible, all in the same ball of wax, right? All right. So if you'd like to download the transcript to today's podcast episode, head over to authorrevolution.org/247, and you can get it there. I will also make sure that all of the links are provided inside the show notes on that page. So if you want to check out Jen, her books, her her coaching, like all the things, it will all be there. And trust me when I say, like, her eight weeks to badass program was super cool. Now, whether you get it as just the course, or whether you sign up when she's opening up some of her group coaching, all of it is amazing. Like the whole thing just is inspiring and makes you feel like you can accomplish anything, and I think that's what we need, right? As authors, as individuals, we need to remember that we are capable of doing whatever the heck we want to do. And so check her out. Check out all of the things. If you've never heard of Jen before, I don't know what rock you've been under, but definitely check out the rest of her works, and have so much fun digging into it, because you're gonna love everything she has to say, there was literally a zero in her books that I was like, that was a little weird. You're either giggling or you are, like, going, Oh, I didn't think of it like that. Or, Oh, that's so epic the whole time. Like, literally the whole time. All right, guys, I hope you have it. Wonderful rest of your day. I hope you enjoyed this episode. Make sure that you share it with your friends. If you found it inspiring or interesting, share it with your author friends, because I think the more people that hear Jen's words, the more people that understand what we're capable of and how badass we can be, the better we're here to uplift not only the author community, but the world, right? And so it all starts with each and every one of us, as we get to share the insights and the modalities and the mindset shifts, the more that happens, the more we're seeing all over the world. And we want that ripple effect. We want to elevate everywhere. All right, okay, guys, have a wonderful badass rest of your week. Go forth and start your author revolution.